The Golden State Warriors and Chase Center today announced that Adobe will be a Founding Partner of Chase Center, the Warriors’ state-of-the-art sports and entertainment complex in San Francisco’s Mission Bay neighborhood. Through the founding-level partnership, Adobe’s partner designations include presenting the Chase Center Art Collection, sponsoring the team’s ‘Peaceful Warriors’ anti-bullying community program, and collaborating with the Warriors’ Studio group, an Emmy Award-winning, in-house creative team.
The Chase Center Art Collection, presented by Adobe includes 87 original pieces, 250 pieces of photography and nine museum-quality graphics.
“We made a commitment early on to have a robust art program at Chase Center that showcases the abundance of talent in the Bay Area to visually tell the story of the Warriors and the region’s culture and history,” said Warriors President and Chief Operating Officer Rick Welts. “Adobe believes in the power of the creative community to inspire dialogue and action through art and media and we’re looking forward to having them be a part of our art efforts.”
Adobe will be the Presenting Partner of the Chase Center Art Collection, which consists of all artwork curated from Sports and the Arts (SATA), who Chase Center commissioned to source and acquire one-of-a-kind, museum-quality art and photography. In order to ensure local representation, SATA conducted a Call for Artists, which allowed local and national artists and muralists to submit a short bio and sample pieces to be considered for inclusion throughout Chase Center and Thrive City. In addition, Warriors and Chase Center staff, including the Warriors’ Studio team, will utilize Adobe products for its creative media needs, and Adobe will provide ongoing training sessions and access to cutting-edge tools for the Warriors’ teams.
Adobe, in their seventh year as a partner of the Golden State Warriors, will continue to present ‘Peaceful Warriors’ community events. The program, in its fifth season, has impacted over 1,600 youth in the Bay Area during 32 school visits. These events focus on educating local Bay Area youth on the causes, impact and solutions surrounding violence and bullying, using visual arts and basketball as a tool to have a positive impact on campus. Through this partnership, the Warriors and Adobe have successfully created a model for youth to learn how to use creative expression as a positive outlet and continue to build inclusive communities in their lives.
“At Adobe, we believe that creativity is fundamental to help solve problems and drive positive change in our communities,” said Adobe Vice President of Brand Marketing, John Travis. “We believe everyone is creative and we’re committed to inspiring creativity in people around the world, including right here in the heart of San Francisco, through the Chase Center Art Collection and our continued partnership with the Warriors.”
Adobe joins current Chase Center Founding Partners Accenture, Google Cloud, Hewlett Packard Enterprise, Kaiser Permanente, Oracle, Pepsi Co., Rakuten, RingCentral, Ticketmaster, United Airlines and naming rights partner Chase. Other components of the partnership include marketing elements related to digital, social media, in-arena and in-game activations.
About Chase Center
Chase Center, an 18,064-seat sports and entertainment arena set to open in September of 2019, will anchor Thrive City, the multipurpose, privately financed complex in San Francisco’s Mission Bay neighborhood consisting of 3.2 acres of publicly accessible plazas and open space that are part of a larger mixed-use development including two office buildings and dozens of unique restaurant and retail locations. Easily accessible by foot, bicycle or mass transit, Chase Center will play host to games featuring the six-time NBA Champion Golden State Warriors, concerts, cultural events, family shows and more, totaling nearly 200 events per year. Thrive City, the surrounding district of Chase Center, will be a community gathering space providing a slate of year-round health and wellness programming, including Get Fit clinics, yoga sessions, farmer’s markets, ice skating and much more.