Laver Cup Fan Zone

The Laver Cup is bringing the excitement of world class tennis to life beyond the court with the launch of the Laver Cup Fan Zone at Thrive City, the district surrounding Chase Center, from September 18-21. Fans can enjoy a free, four-day celebration of tennis, entertainment, food and culture – all in the heart of San Francisco.

At the center of the action is Thrive City's outdoor LED screen where fans can watch every thrilling Laver Cup match live. The Fan Zone will also feature official Laver Cup merchandise, interactive activations, and more than a dozen of Thrive City’s top-tier bars and restaurants.

The Fan Zone will open on Thursday, September 18, during Laver Cup Open Practice Day, giving fans an early opportunity to experience the atmosphere. From Friday, September 19 to Sunday, September 21, the Fan Zone will run alongside the competition, with Thrive City transforming into an official ‘Entertainment Zone’. Fans aged 21 years and over can purchase ‘to-go’ alcoholic drinks from participating businesses and enjoy them while taking in the Fan Zone atmosphere.

The Laver Cup Fan Zone is designed for all ages, offering free, fun, interactive experiences the whole family can enjoy including:

Live action on the big screen
Catch the action from Thrive City's plaza board– the perfect spot to watch every moment as Team Europe and Team World battle for the Laver Cup.

‘Served with Andy Roddick’ podcast
For the first time at the Laver Cup, fans can watch daily live ‘Served’ podcast recordings as host and former world No.1 Andy Roddick is joined by special guests including Roger Federer, John McEnroe, Andre Agassi, Yannick Noah, Pat Rafter and Tim Henman, to break down the action on and off the Laver Cup court. Served will broadcast live from 10.30am - 12pm Thursday, September 18 – Saturday, September 20, and from 10.30am - 11.30am Sunday, September 21.

Laver Cup Serve Challenge Presented by ServiceNow
Fans can put their power and accuracy to the test at the Laver Cup Serve Challenge Presented by ServiceNow. The fastest and most accurate servers each day will take home exclusive Laver Cup merchandise prizes, and all participants will be entered to win a grand prize of two full-tournament ticket packages to Laver Cup London 2026 with a four-night hotel stay at an official Laver Cup hotel.

Interactive Mini Tennis with USTA NorCal

The younger generation can get in on the action, with games and activities run by USTA NorCal on the Laver Cup ‘Fan Courts’.

Laver Cup Sponsor Village
Located within the Fan Zone, the Laver Cup Sponsor Village invites fans to explore curated brand activations and interactive experiences, presented by event sponsors:

• See the one-of-a-kind Mercedes-Benz Vision V Grand Limousine concept vehicle up close as it stops by the Fan Zone on its North American tour.
• “Take a Swing” at Mercedes-Benz House and snap a 14-camera, 160-degree digital photo of their tennis swing!
• Take on official Laver Cup Payment Partner Ant International's interactive target game to score points and win prizes.
• Pose for photos with an oversized – 10 foot tall, 300 pound – wine bottle from DAOU Vineyards.
• Participate in the complimentary DAOU Vineyards contest to receive a 20% discount on all online purchases and be entered for a chance to win the grand prize.

Official Laver Cup Merchandise
A range of merchandise outlets will offer exclusive, limited edition, Laver Cup San Francisco equipment, clothing and accessories including:

• Luxury, hand-crafted eyewear from Oliver Peoples RF eyewear collection, designed in collaboration with Roger Federer.
• Laver Cup 2025 Edition ‘RF 01 Pro’ and ‘RF 01’ tennis rackets and bags from the Wilson Merchandise Truck.
• UNIQLO Team Europe and Team World apparel.

The Laver Cup Fan Zone will be open from Laver Cup Open Practice Day - Thursday, September 18 to Sunday, September 21, with opening hours as follows:

• Thursday, September 18: 10:00am – 4:00pm
• Friday, September 29: 10:00am – 10:00pm*
• Saturday, September 20: 10:00am – 10:00pm*
• Sunday, September 21: 10:00am – 6:00pm* 

*Or one hour after last ball is played.

Please note: this is not a ticket for the Laver Cup events taking place inside Chase Center. If you’d like to purchase tickets to the Laver Cup sessions, you can find more information at chasecenter.com.

Eventbrite registration is not required. Space is limited to first come, first serve. 

Prohibited Items & Activities at Thrive City:

• No weapons of any kind
• No alcohol brought onto the plaza
• All pets* on a leash
• No coolers
• No lawn chairs
• Face coverings are not permitted (medical, surgical, and other safety related masks are permitted inside). Limited face paint will be accepted.
• No panhandling, solicitation, or loitering
• No smoking of any kind
• No amplified sound
• No drones
• No bicycles, skateboards, roller blades or scooters (bicycles can be locked at any rack on the street around the venue)
• No motorized vehicles
• No pamphlets or product samples
• No overnight camping
• No tents
• All garbage, bottles, cans, paper, or other waste matter should be placed in designated trash and recycling receptacles
• No trespassing when Thrive City is closed
• Any other prohibited items, activity, or behaviors deemed unsafe or unacceptable by Chase Center Management

*Trained service animals are welcome on Thrive City, provided they remain on a leash, tether or in a harness at all times unless these devices interfere with the service animal’s work or the person’s disability prevents use of these devices. A guest whose service animal poses a threat to the safety of other Thrive City guests or Team Members, may be asked to escort the animal(s) off the premises.

**Exception certified service animals as defined by US Dept of Justice, Civil Rights Division

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